September 19, 2014

Training Calendar



frayintermedia focuses on training that is tailored to suit specific newsroom needs. As such it is able to assist 

with skills audits, curriculum development, workshops facilitation and programme co-ordination.

Where possible, our training is linked to relevant MICT-Seta unit standards with practical outcomes for the newsroom. Our trainers are all experienced journalists who present facilitated training workshops.

Current workshops being offered in-house include:

Writing Bootcamp

This back-to-basics course is a solid introduction for new reporters and a refresher for tired writers. Packed with practical writing assignments its aim is to provide immediate impact on writing impactful intros, local story flow and using appropriate story structures. This is not a grammar course but common grammar and writing errors are tackled. Participants will receive individual feedback on weaknesses and strengths and a checklist to improve their writing skills.

New Era News Management

Targeted at newsroom leadership, this workshop examines managing yourself, managing people, managing newsroom processes and managing change. Developed with a depth of understanding of newsroom challenges, the workshop seeks to hone both management and leadership skills in the media.

The Organised Reporter

The best electronic and print reporters appreciate the value of being organised – from their database of sources to their diaries to the story ideas folder. This practical workshop looks at time management, networking, preparations for stories, organizing your research and writing for clarity – in short working smarter on deadline.

Social Media for Journalists

This one-day workshop on effective interactive social media tools such as Twitter and Facebook is targeted at all communicators: journalists, public relations practitioners and advocacy managers. This introduction to the social media landscape gives practical guidelines on how to use social media to collect and disseminate information – and measure its impact. Advanced social media training is also available on request.

Understanding the Media Landscape

Targeted at communication specialists in the corporate and NGO environment this workshop includes an overview of the media landscape, presentation and interview skills and practical on-camera training. Participants receive individual feedback to improve their media relations skills.


For more information, call 011 325 5251 or email